{"componentChunkName":"component---src-routes-tools-glossary-item-js","path":"/social-media-tools/glossary/facebook-comment","result":{"data":{"wordpressPost":{"title":"[INTERNAL] Facebook Comment [EDIT]","content":"\n<p>A Facebook comment lets you respond to a post or picture on Facebook with text.</p>\n\n\n\n<p>To comment on a Facebook post, click Comment underneath the post, or click into the white box that says, “Write a Comment.” Type what you want to say and press enter to publish the message.</p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://media.sproutsocial.com/uploads/fbcomment1.png\" alt=\"facebook comment field\" class=\"wp-image-20248\"/></figure>\n\n\n\n<p>To create a new line break or paragraph in a comment, hold Shift on your keyboard.</p>\n\n\n\n<h2>The basics of Facebook Comments</h2>\n\n\n\n<p>A Facebook comment is one of three ways that customers or followers can engage with a brand or individual on Facebook. The other two options are to “Share” the post with friends, or “Like” the post. Facebook offers a number of emoji reactions alongside the “Like” today, including Love, Anger, Sad and Wow.</p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://media.sproutsocial.com/uploads/fbcomment2.png\" alt=\"facebook reactions and comment field\" class=\"wp-image-20249\"/></figure>\n\n\n\n<p>With Vista Social, businesses can view and reply to threaded comments within their social media management dashboard.</p>\n\n\n\n<p>Comments are one of the best forms of engagement for any company, because they indicate that your follower has taken the time to think about and write a response to your content. Commenting is a much more active form of engagement than clicking the “like” button.</p>\n\n\n\n<h2>Who sees your Facebook Comment?</h2>\n\n\n\n<p>One of the best ways for brands to&nbsp;connect with their target audience&nbsp;on Facebook is to comment on their posts. When you respond to a Facebook Comment, anyone who can see the original post will also be able to see your comment.</p>\n\n\n\n<p>For most brands, this means that comments are “Public”. If you see the small globe icon next to your post, this means that anyone with a Facebook account will see what you’ve written.</p>\n\n\n\n<p>Since social media is a powerful word of mouth marketing tool, it’s important to ensure that the comments on your Facebook page, and the messages you leave on other pages, represent your brand in a positive way and are consistent with your brand&#8217;s identity. If someone leaves a negative or spammy Facebook Comment on one of your posts, it may be a good idea to hide that message to preserve your brand reputation.</p>\n\n\n\n<p>To hide a Facebook comment, hover over the comment, click the three dots and select&nbsp;<strong>Hide Comment</strong>. You could also delete the comment from your page.</p>\n\n\n\n<p>Importantly, you should only hide Facebook comments that are offensive or spammy. Negative messages about your brand might be upsetting, but they’re also a great opportunity to show your customer service skills.</p>\n\n\n\n<h2>How to encourage more Facebook Comments</h2>\n\n\n\n<p>The Facebook Comment is a crucial part of your social media engagement strategy.</p>\n\n\n\n<p>As&nbsp;the Facebook algorithm&nbsp;continues to prioritize authentic connections between users, comments are your chance to spark conversations with your target audience. To encourage people to leave messages on your Facebook posts, try:</p>\n\n\n\n<ul><li>Asking questions: Questions are the most efficient way to get a conversation started. When you post something on Facebook, add an interesting question to prompt discussion.</li><li>Spark a discussion: Get people talking about a trending topic by giving your opinion and inviting them to share their own.</li><li>Reply to your followers: When people do leave a Facebook comment on your posts, make sure to respond to them to keep the conversation going.</li></ul>\n","excerpt":"<p>A Facebook comment lets you respond to a post or picture on Facebook with text. To comment on a Facebook post, click Comment underneath the post, or click into the white box that says, “Write a Comment.” Type what you want to say and press enter to publish the message. To create a new line [&hellip;]</p>\n","date":"2023-07-25T18:38:43.000Z","author":{"name":"Hailey Roover","avatar_urls":{"wordpress_96":"https://secure.gravatar.com/avatar/421b62e6ef194f20445416febeb3d1ad?s=96&d=mm&r=g"}},"categories":[{"slug":"internal","name":"[internal]"}],"featured_media":null,"yoast_meta":{"yoast_wpseo_title":"[INTERNAL] Facebook Comment [EDIT] - Vista Social","yoast_wpseo_metadesc":"A Facebook comment lets you respond to a post or picture on Facebook.","yoast_wpseo_canonical":"https://cms.vistasocial.com/?p=16327"}}},"pageContext":{"article":"internal-glossary-facebook-comment","name":"Facebook Comment","description":"A Facebook comment lets you respond to a post or picture on Facebook. To comment on a Facebook post, click Comment underneath the post, or click into the white box…"}},"staticQueryHashes":["63159454"]}